What does a bad attitude and my favourite fashion magazine have in common? The name of our next SFDF POSE pictorial feature - Rude Vogue, Saskatoon's premium street wear brand. Designer and brand founder Matt Nicholas has been hitting the pavement hard, proving elbow grease and persistence pays off as his label has been seen on some high profile celebs and athletes such as Drake, Jarvis Landry, Odell Beckham Jr., Tyrod Taylor and Mario Chalmers just to name a few. The label is the true essence of street wear fashion: simple, versatile and functional - with a dose of attitude of course.
Showcasing 8 looks with a nod to an up and coming Rude Vogue mini - models wore the latest and greatest designs from the collection. In true street wear fashion, designs were straight to the point, no guess work needed. Let's check it out...
"My brand is just quite simply me; the thoughts, the inspirations, the emotions and the influences." - Matt Nicholas
Huge thanks to Matt for sharing his latest Rude Vogue creations and designs, Visions Salon & Spa for beautifying our models (although they really don't need it), and Erin Crooks for her vision and insight into POSE via her camera lens.
Make sure to stay tuned for our next SFDF POSE Pictorial...